The British Columbia Association of Broadcasters (BCAB) today announced that the 2025 Humanitarian Award will be presented and shared by the Seniors Services Society of B.C. and The Tailgate Toolkit Project administered throughout BC by the Vancouver Island Construction Association.

In 2025, BCAB member stations will donate over two million dollars in airtime by broadcasting the Humanitarian Award co-campaigns a minimum of 10 times per week for 52 weeks.

Established in 1980, the BCAB has presented over 40 worthy non-profit and charitable organizations with an advertising campaign valued at more than two-million dollars to help build their brand and awareness.

Read the full release here: BCAB Humanitarian 2025 Release